i’m just going to go ahead and say it: the new “i’m a mormon” ads are paving the way for a disaffected mormon renaissance the likes of which we haven’t seen previously.
think about it. the mormon church has invested a lot of money in ads proclaiming that we are “normal.” they feature a skateboarding hipster who proudly proclaims that “people should not be robots.” come as you are – there’s room for everyone.
so now when disaffected mormons voice their distaste with official church policies, church headquarters is either going to practice what they preach, or yank mormon.org off the internet. can you imagine the backlash the church would experience now if someone were excommunicated from the church for publicly disagreeing with the church’s stance on gay marriage?
take a gander at john dehlin’s recent ABC interview, and let me know if something like this would have been kosher two years ago, or even 6 months ago: